Collection Order

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Color TV by RCA Victor

Description: In 1954, RCA manufactured the first color televisions in Bloomington, Indiana. Called The Merrill, the CT-100 RCA Victor sold for several hundred dollars. Color TV as we know it officially started January 1, 1954, when NBC broadcast the Tournament of Roses Parade in Pasadena, California to about 50 color sets that were strategically placed in about 20 U.S. cities, mostly in hotel lobbies where the public could watch. Everyone else saw it in black and white. Manufacture of the first color sets débuted in the public market in April 1954. By 1960, roughly 2% of the U.S. population owned color televisions. Only NBC regularly broadcast shows in color; CBS broadcast some specials while ABC remained in black and white. It wasnt until 1968 that primetime networks used 90% color. By 1970, about half of the homes in the United States had color TVs.
Source: http://www.digitalindy.org/cdm/ref/collection/tcm/id/722
Collection: The Children's Museum of Indianapolis
Rights: https://creativecommons.org/licenses/by-sa/3.0/;
Copyright: Creative Commons (CC By-SA 3.0);
Subjects: Television
Television -- History
Bloomington (Ind.)
Indiana
1950s

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