Perry L. Shupert
| Description: |
Perry L. Shupert, Vice President of U.S. sales of Miles Laboratories (1949) and President of Sales and Advertising Executives Club of St. Joseph Valley (Sept. 1957). In 1951, he changed the Alka-Seltzer mascots name, Sparky, to Speedy to align with that years promotional theme, Speedy Relief. |
|---|---|
| Source: |
http://indianamemory.contentdm.oclc.org/cdm/ref/collection/isl4/id/2229 |
| Collection: |
Elkhart Public Library |
| Rights: | http://rightsstatements.org/vocab/InC/1.0/; |
| Copyright: |
In Copyright; |
| Subjects: |
Elkhart County (Ind.) Medical equipment & supplies Advertising |
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